Preparing a bankable business plan

Context and rationale

Preparing a business plan is essential for a business project: it details the key components that show the project's reliability. You therefore need to acquire business plan methodology and know how to talk to investors and banks.

This course will enable you to acquire the technical knowledge needed to prepare a business plan that funders can readily accept.

Training objectives

  • Acquiring the methodology for preparing your business plan
  • Creating your business model
  • Writing a market study
  • Preparing a costed business plan
  • Writing an executive summary
  • Deploying your business strategy
  • Finding sources of financing
  • Finding available support

Training content

Preliminaries of the business plan
  • Definition, purpose and context of the business plan
  • The components of the business plan
  • The form and substance of the business plan
  • The dream team around the business plan
The stages before writing the business plan
  • Writing an executive summary
  • Writing your motivations (vision, mission, values)
  • The fit between the person and the project
  • Putting your strategy in place
  • Building your business model
  • Anticipating legal and tax aspects (interview)
  • Activity: analysing a business model
Carrying out market analysis and building your sales strategy
  • The place of the market study in the business plan
  • Determining your offer
  • Determining your price (interview)
  • Knowing how to distribute your product or service
  • Making yourself known
  • Quiz
Preparing the financial file
  • The financial components
  • Building your start-up and three-year financing plan
  • Building your forecast operating account and cash flow
  • Key indicators
  • How banks and financing bodies look at a business plan
  • Quiz
  • Activity: analysing a business plan from a financial angle

Let's discuss your training needs

Free, no-obligation offer. An adviser will call you back within 48 hours.

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